The Bud Light boycott, explained as much as is possible
“In early April, Bud Light sent an influencer named Dylan Mulvaney a handful of beers. Mulvaney, in turn, posted a video of herself dressed like Holly Golightly from Breakfast at Tiffany’s, using said beers to celebrate both March Madness and her first year of womanhood. One of the cans featured her image. It was part of a paid sponsorship deal and promotion for some sort of sweepstakes challenge where people can win $15,000 from Bud Light by sending in videos of themselves carrying a lot of beers.
This made some people very mad, and not because Holly Golightly wasn’t really a beer gal (her preference was the White Angel, a boozy mix of vodka and gin, which, whew). Instead, they were upset because Mulvaney is transgender.”