“Google’s revenue-sharing deal with Apple was a major part of the trial because Apple is believed to get the bulk of what Google pays out in those agreements. Having a default search placement on Apple devices, which make up roughly half of the smartphone market in the US, is extremely important to Google. We’ve known for years that Google pays Apple for that default placement — this also stops Apple from developing its own search engine — but that’s about it. While Google tried to keep virtually everything about the deal away from the public, we still got a few new details.
In an apparent slip-up, Google’s own witness in the waning days of the trial told us how much of Google’s ad revenue Apple gets: 36 percent for searches done on its Safari browser. The monetary value of that 36 percent is still a mystery. Judge Mehta did not disclose how big Apple’s slice of the $26.3 billion pie is, allowing the DOJ only to say it’s “more than $10 billion.” But the New York Times, citing internal Google sources, put it at $18 billion.”
“We didn’t just find out some of Google’s secrets; a few things about Apple came out, too. Apple’s senior vice president John Giannandrea testified that his company talked to Microsoft about buying Bing in 2018. Apple ultimately decided against it, but not before using the possibility as leverage in its search default negotiations with Google, something Microsoft is still pretty sore about. Apple executive Eddy Cue testified that the company chooses Google to be the default search because it believes Google is the best for its users. But speaking of Bing …”
“Multiple Microsoftexecutives, including CEO Satya Nadella, testified that Microsoft really, really wanted to make Bing the default search on Apple devices, to the point where it was willing to lose billions of dollars a year for the privilege. Samsung and Verizon, the trial also revealed, essentially refused to even negotiate with Microsoft over changing their search defaults to Bing. Perhaps they were thinking of Mozilla’s experience switching from Google to Yahoo. Mozilla CEO Mitchell Baker testified that Yahoo offered more money and fewer ads, so Mozilla’s Firefox browser switched the default from Google to Yahoo in 2014. Mozilla switched back to Google a few years later, which Baker attributed to Google’s search being better for its users, echoing the point that Google emphasized in its defense.”
https://www.vox.com/technology/2023/11/16/23962967/google-search-antitrust-trial-what-we-learned