“Board game makers have been hit particularly hard by Trump’s tariffs, which have raised the cost of importing just about everything. Cephalofair is based in California, but like many other businesses in the industry, Johnson’s company relies on contractors in China and Vietnam to make the tokens, pawns, cards, and other physical elements of its games.
Manufacturing all those parts in the U.S. is not possible if game companies want their products to be competitively priced. With high tariffs in place, the costs compound quickly. Nathan McNair, the co-owner of Pandasaurus Games, broke down the math in a post on his company’s website. The added cost of the tariffs makes every step more complicated, from design to sales, and can even change what games a company chooses to make in the first place. “This has not just squeezed our margin; this has substantially increased our risk,” he concluded.
Trump’s tariffs have already stung Cephalofair in several ways.
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for businesses like Johnson’s, which can’t afford to risk the possibility of being hit with a massive tariff bill just because a shipment arrives at the wrong time.
Instead, those businesses will do what Johnson has done: Delay orders, slow production, and hope more stability emerges.”